Hello there!Welcome to Sunny Green
We are the leader in cannabis marketing
Sunny.Green has decades of marketing/digital marketing experience – along with a strong desire to help you navigate the challenges of the industry. Whether you’re an advertising agency trying to ensure delivery for your clients, a product category that is closely scrutinized by the FTC, or a dispensary that wants to man your counter instead of your marketing campaign – the following is what you WON’T have to worry about when working with Sunny Green.
Yes! You can advertise online! With the restrictions changing state to state and advertising restrictions city to city it can be challenging to market your business!
We Know Cannabis Laws
Whether you’re an advertising agency trying to ensure delivery for your clients, a product category that is closely scrutinized by the FTC, or a dispensary that wants to man your counter instead of your marketing campaign – the following is what you WON’T have to worry about when working with Sunny Green.
Cannabis Fact #1
Did you know that only 11 states have made cannabis fully legal – but another 22 allow it for medical usage? (We focus your marketing where it will have the most impact – and is geographically legal to do so)
Cannabis Fact #2
The 2018 Farm Bill has no effect on state-legal cannabis programs – i.e., every one of these programs is illegal under federal law. (We keep apprised of the legalities of cannabis to assure your marketing is in compliance).
Cannabis Fact #3
Generally, digital ads for cannabis can only run if at least 71.6% of the audience is over 21? (So we focus your advertising on digital platforms where at least 72% of the audience is 21+)
Cannabis Fact #4
Then there’s Colorado. It became the first state to legalize marijuana for recreational usage in 2014 and stuck with a guideline the alcohol industry has used for self-governing — no advertising on television programs, radio stations, websites or print publications where the audience includes more than 30 percent people under age 21.
Building a Strong Presence via Digital Display and Video
We’ve done the legwork of combining the compliance and targeting data to reach your desired audience, along with maximizing your current customer base —on popular media sites. These publishers are part of our growing network of quality mainstream media properties that will accept compliant static, rich media, and video ads that can be served into websites, apps, and even streaming and OTT devices.
Transparency in Reporting
We will bring all of our digital marketing efforts into one platform that will provide transparency in your efforts. If you don’t know what you are getting currently from your marketing, you should be concerned. Let’s ensure you are NOT throwing spaghetti on the wall by bringing all of the analytics to light.
Search Engine Optimization
Being found is a MUST however sometimes SEO spend can be a total bust! Know how many hours are being spent on your effort, see search improvement and full transparency on efforts being made!
Digital Out of Home
The benefit of DOOH is that you can NOT shut it off! Expand your audience from online to offline with digital out of home.
Website & Creative Services
Ok. You are going to advertise but what? Whether you are in need of display banners or customer content Sunny Green can hook you up! More importantly it will be with creative that enhances your brand!
A personalized experience IS an expectation of your customers. Let us help you better engage with them by building a community around them. Whether it is a custom portal, web app or your own personal hub we can help you generate new customers while engaging your best ones!
You’re in good hands
Sunny Green works with legal counsel specific to marijuana rules and regulations. While rules and regulations are constantly in flux we’re able to consult with our counsel regrading new laws, cannabis digital and general marketing. etc.
Kerin has over 15 years’ experience in media. During that time, she has built multiple teams, helped startup companies become profitable, built a digital agency for two different traditional media companies and drove business for hundreds of companies.
Fun Fact: Kerin is a HUGE Milwaukee Brewers fan and just completed her stadium tour. Yep…all 30 mlb stadiums.
Kevin brings to the table experience in running radio stations, working within cable television and over the past five years exclusively in digital advertising.
Fun Fact: Kevin is a car enthusiast who loves nothing more than a sunny day, his LA Dodger hat on (don’t tell Kerin) and the top down on his convertible driving through the Wisco countryside
Jason was the Founder and CEO of Shoutlet, Inc., which he successfully exited when the company was acquired in 2015 by Spredfast. He is a software product innovator. Jason is also a published author of Manager’s Guide to Online Marketing (McGraw-Hill).
Fun Fact: Jason is also a music producer and D.J. He has recorded music for hundreds of artists and has a degree in audio engineering.
Get in touch
134 South 1st Street
Mt. Horeb, WI 53572